Oxford Brookes University consists of four campus sites and is currently undergoing plans to significantly improve its estate over a 10-year period.
The university had installed a new wayfinding solution for its landmark John Henry Brookes Building at the primary campus in Headington, Oxford. However, the wayfinding was not improving navigation as hoped; in fact it was creating confusion.
The university asked us to revisit the wayfinding strategy for the building and develop a solution that better addressed the navigational challenges of the site.
We addressed naming, usage patterns, routing, and the style to deliver a scheme that was adaptable to different buildings, helped the wayfinding journey, and was consistent and effective.
As a result of poorly implemented wayfinding, the university had seen how important it is to do well. At their request, we created a strategy that was capable of rolling out across the whole estate in future phases.
Want to get to know us better?
Sign up to our newsletter to be in the know about our latest work and insights on wayfinding, placemaking and more.
